Digital women in the technology age

Digital women helps you wonder how you can become a social media manager? Or have you tried to understand the responsibilities and duties of a social media manager and you still can’t figure it?

For you, you might be tired of your regular job and you want something exciting and challenging like being a social media manager, but you don’t know how to start or you are worried you might not fit in.

You are in the right place because, in this article, I will be sharing with you

  1. The definition of social media
  2. The responsibilities and duties of a social media manager
  3. The importance of having a social media manager for a business
  4. And finally, how to become a social media manager

Another thing that you may be running through your mind is that, how can you be a social media manager without experience. Yes, you can be a social media manager without experience, but you must be willing to gather the experience to become a social media manager.

In our 90% practical digital marketing course, you will learn what you need to know to be a social media manager alongside other digital marketing strategies that will be useful for you to grow your career as well.

Social media management goes beyond just posting infographics, written content, and videos, it has to do with putting plans and strategies in place to achieve the goals you desire. Every business and organisation has goals they want to achieve and what they also intend to achieve with digital marketing.

What is social media marketing?

Social media marketing is the process of creating and sharing content with your target audience across social media platforms to market your products and the services you offer. It also comes along with the goal of increasing engagement, getting more traffic, and of course, converting them to paying customers. It goes beyond waking up one morning, putting thoughts into writing, and making them into content, and sharing. It involves


What do you want to achieve with the content you want to share on social media? do you want engagements, increased traffic, conversion or do you want everything? If you can identify what you want to achieve, you will be able to properly structure your content to help you achieve the goal you want to achieve.